Mimi Chocolate Ltd. - Dhaka

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Company name
Mimi Chocolate Ltd.
Location
255.tajgaon I/a, Dhaka, Bangladesh
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Contact number
+880 1936 330200
Listed in categories
Food RetailersSweet Shops
Bangladeshi Chocolate Brand
Bangladesh Chocolate Market
Bangladesh Mimi Chocolate
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Chocolate Company in Bangladesh
Chocolate Factory In Bangladesh
Chocolate Mimi
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Company description
Mimi Chocolate was a Bangladeshi brand of chocolate bar and chewing gum manufactured by Mimi Chocolate Ltd. It was introduced in Bangladesh in 1965. The company's chocolate products were first available in the country, so Mimi Chocolate was the first chocolate brand in Bangladesh. It had monopoly market in chocolate bar industry of Bangladesh.

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It would be helpful if you could answer 4 questions of mine. What's the current market analysis of Mimi Chocolate? Who were your target market previously? How did you position mimi in the minds of the customers and what was the product image?
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C2024-05-05
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